"The idea of mixing dairy and non-dairy milks is something consumers are already doing for a multitude of reasons. I think this mixing is naturally happening on the usage occasion level, although I’m not sure to what degree the consumer is really demanding this on the single product level. At the end of the day, this hybrid product concept may gain early traction among dairy-loving consumers in transition, but it may end up inspiring more consumers to go fully plant-based in their milk choices over time."
“Be sure to consider sustainability in the equation. That may be where you can push the envelope in this whole conversation around what is clean, clean eating and clean label.”
"Yes, they want it when you survey them, but when it comes to actual purchase behavior, will they buy it? Even if they bought it, did they eat it?"
"There are a lot more options now in frozen pizzas, with ‘clean’ ingredient lists that look more like what I would make at home if I started from scratch."
"But because of their protein content, spending more on spaghetti may translate into savings at the supermarket.
"Now, what I like to think is happening, is this desire to also optimize nutrition."
"Have some patience around the jobs that may lead to a more ideal job and the connects you make can be unexpected."
"One fundamental issue is there is limited industry alignment and virtually no regulatory alignment on precisely what foods are allowed or disallowed on a Paleo [or] Paleo-Vegan [diet]."
"This is a synthetic biology curiosity, not a product platform that will overcome the woes of the dairy industry.
"You have to appreciate how many functions vitamin D really has."